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Customer Journey and Layout Analytics

by Flame Analytics

Flame builds heatmaps, flow views, zone comparisons, cold-area findings.

Flame Analytics
Industry
Retail & HospitalityBuildings & FacilitiesRetailHospitalityCommercial
Use cases
Occupancy MonitoringProcess Optimization
Deployment
Public SaaS
Services
System IntegrationSupport & MaintenanceData AnalyticsSoftware Platform
Available in
SpainMexico
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The challenge

What operators are up against

Operators responsible for store aisles, mall zones, hotel common areas, supermarkets, museums, and other visitor spaces cannot continuously inspect every operating condition or developing fault. Periodic checks leave gaps between readings, while isolated local indicators provide limited history and context. A late response can cause downtime, safety exposure, equipment damage, or incomplete compliance evidence. Teams need timely measurements, clear exceptions, and a defined operating response.

The solution

How Customer Journey and Layout Analytics addresses it

Customer Journey and Layout Analytics combines installed sensing and application software to anonymous paths, zone entries, dwell times, traffic concentration, routes, and aggregate demographics are captured. Flame builds heatmaps, flow views, zone comparisons, cold-area findings, and hourly behavior patterns. Operators use the resulting dashboard, alert, or workflow to venue teams redesign layouts, reposition products or services, change signage, and test experience changes. This creates a repeatable response to the identified physical operating condition.

How it works

A team identifies the monitored assets and operating objective, installs the required components, and configures users, thresholds, schedules, or rules. During operation, the system anonymous paths, zone entries, dwell times, traffic concentration, routes, and aggregate demographics are captured. It applies local or hosted logic so that Flame builds heatmaps, flow views, zone comparisons, cold-area findings, and hourly behavior patterns. The application presents the relevant state, history, exception, or recommendation. Operators and managers venue teams redesign layouts, reposition products or services, change signage, and test experience changes, then review recurring patterns to improve the operating process.

AnalyzePublic SaaS platform
ActSystem Integration, Support & Maintenance, Data Analytics, Software Platform

Vendor documentation: vendor website

Evidence level: L1 · Vendor-stated: how evidence levels work

Why teams choose it

Field data capture

Anonymous paths, zone entries, dwell times, traffic concentration, routes, and aggregate demographics are captured

Supported data exchange

Existing IP camera streams reach Flame Hypersensor through RTSP, while the hosted application delivers dashboards and alerts

Location intelligence

Flame builds heatmaps, flow views, zone comparisons, cold-area findings, and hourly behavior patterns

Maintenance workflow

Venue teams redesign layouts, reposition products or services, change signage, and test experience changes

Deployment context

Designed for stores, supermarkets, malls, hotels, museums, airports, campuses, and public venues, from one floor plan to comparable layouts across many locations

Role-based visibility

Authorized users can review current status, history, and operating exceptions

Prerequisites

Limitations / not covered

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